When Alexander Rybak Saturday won the Norwegian final it was the clearest victory in years. He was a popular winner, but the whole final became a big success for Norwegian broadcaster who can be proud of reaching a market share of 76.4%.
Saturday’s opening of Melodifestivalen 2009 was popular among the Swedish TV viewers. The first heat was seen by nearly 3.3 million people. More than 720.000 votes were submitted which is record for a first heat in Sweden.
The 2009 Dansk Melodi Grand Prix became a big success for DR. The program was seen by more than 1.7 million which is equal to a market share of 71%. It is more than 400.000 more than last year and is the highest viewing figures for a Danish final since 2005.
The Eurovision Song Contest final became the most seen program in the Scandinavian viewing figures despite a drop in the amount of viewers in both Denmark and Sweden. In Norway however three times as many watched the contest compared to last year where the country was not in the final.
Continuing the trend that has been seen in many countries already the viewing figures in Latvia for the 2008 contest took quite a tumble. Last year nearly 40% of Latvians over the age of 4 watched the final of the Eurovision Song Contest. This year just over 30% tuned in for the grand final.